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Founded in Pune in 2020 by Ekta Singh and Divya Chauhan, Deeta began with a question: why is it so hard to buy Indian handloom at a price that is honest to the weaver? Their answer was to cut out the middleman entirely. Working directly with Chanderi weavers in Madhya Pradesh, Banarasi craftspeople in Varanasi, and handloom workers in West Bengal, the brand produces clothing and homeware that treat every textile decision , from warp to hem , with the same rigour and care.

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Deeta kawaii coord set featuring a cute matching top and bottom, perfect for stylish casual wear.
Deeta kawaii coord set featuring a cute matching top and bottom, perfect for stylish casual wear.

Kawaii coord set

Regular price CHF 131.87
Sale price CHF 131.87 Regular price CHF 146.52
Unit price
The Kawaii Coord Set is built on lightness — an airy handwoven cotton shirt from...
Deeta Kuro coord set featuring a stylish matching top and pants, perfect for casual or trendy everyday wear.
Deeta Kuro coord set featuring a stylish matching top and pants, perfect for casual or trendy everyday wear.

Kuro coord set

Regular price CHF 146.12
Sale price CHF 146.12 Regular price CHF 162.36
Unit price
The Kuro Coord Set is anchored by a kaftan-style tunic — a generous, relaxed silhouette...
Deeta Bay coord set with matching top and pants, stylish and comfortable co-ord set for casual wear, in a neutral color.
Deeta Bay coord set with matching top and pants, stylish and comfortable co-ord set for casual wear, in a neutral color.

Bay coord set

Regular price CHF 139.00
Sale price CHF 139.00 Regular price CHF 154.44
Unit price
The Bay Coord Set pairs the Bay shirt with matching relaxed-fit trousers — both in...
Deeta classic white co-ord set featuring a stylish top and matching pants, perfect for casual or chic occasions.
Deeta classic white co-ord set featuring a stylish top and matching pants, perfect for casual or chic occasions.

Classic white coord set

Regular price CHF 124.74
Sale price CHF 124.74 Regular price CHF 138.60
Unit price
The Classic White Coord Set does exactly what its name promises — a white checkered...
Deeta Elly co-ord set featuring coordinated top and pants in soft fabric, stylish and comfortable for casual wear.
Deeta Elly co-ord set featuring coordinated top and pants in soft fabric, stylish and comfortable for casual wear.

Elly coord set

Regular price CHF 133.65
Sale price CHF 133.65 Regular price CHF 148.50
Unit price
The Elly Coord Set leads with colour — a lemon yellow shirt in fine handwoven...
Deeta Kora co-ord set featuring a coordinated top and matching pants in a stylish, comfortable design.
Deeta Kora co-ord set featuring a coordinated top and matching pants in a stylish, comfortable design.

Kora coord set

Regular price CHF 121.18
Sale price CHF 121.18 Regular price CHF 134.64
Unit price
The Kora Coord Set is a stripe-patterned easy-fit tunic in handwoven cotton — designed for...
Deeta Kai black co-ord set featuring a matching top and pants, stylish and comfortable for casual wear.
Deeta Kai black co-ord set featuring a matching top and pants, stylish and comfortable for casual wear.

Kai black coord set

Regular price CHF 142.56
Sale price CHF 142.56 Regular price CHF 158.40
Unit price
A unisex two-piece in handspun cotton — quiet, precise, considered. The shirt features shibori work...
Deeta Clover co-ord set featuring a matching top and pants in a stylish, coordinated design on a model.
Deeta Clover co-ord set featuring a matching top and pants in a stylish, coordinated design on a model.

Clover coord set

Regular price CHF 153.25
Sale price CHF 153.25 Regular price CHF 170.28
Unit price
The Clover Coord Set brings hand block-printed cotton into an easy, relaxed pairing — a...
Deeta Meadow unisex coord set tops, featuring stylish, comfortable design with a relaxed fit and soft fabric for casual wear.
Deeta Meadow unisex coord set tops, featuring stylish, comfortable design with a relaxed fit and soft fabric for casual wear.

Meadow unisex coord set

Regular price CHF 135.43
Sale price CHF 135.43 Regular price CHF 150.48
Unit price
The Meadow Unisex Coord Set is a free size easy-fit tunic paired with matching trousers...
Deeta Iffat co-ord set featuring a stylish top and matching pants, perfect for casual and trendy outfits.
Deeta Iffat co-ord set featuring a stylish top and matching pants, perfect for casual and trendy outfits.

Iffat coord set

Regular price CHF 153.25
Sale price CHF 153.25 Regular price CHF 170.28
Unit price
The Iffat Coord Set centres on an easy-fit tunic in soft checkered handwoven cotton —...
Deeta Clover skirt set with matching skirt and top, featuring a stylish and coordinated design, perfect for trendy fashion looks.
Deeta Clover skirt set with matching skirt and top, featuring a stylish and coordinated design, perfect for trendy fashion looks.

Clover skirt set

Regular price CHF 158.60
Sale price CHF 158.60 Regular price CHF 176.22
Unit price
The Clover Skirt Set is built around a reversible waistcoat — one face in handwoven...
Deeta Shiro coord set featuring stylish shirts, shown in a well-fitted, modern design with detailed fabric texture.
Deeta Shiro coord set featuring stylish shirts, shown in a well-fitted, modern design with detailed fabric texture.

Shiro coord set

Regular price CHF 149.69
Sale price CHF 149.69 Regular price CHF 166.32
Unit price
The Shiro Coord Set pairs a blue-stripe handwoven cotton shirt with a single hand-embroidered rose...
Deeta Midori coord set featuring a stylish matching top and pants in a vibrant, comfortable design.
Deeta Midori coord set featuring a stylish matching top and pants in a vibrant, comfortable design.

Midori coord set

Regular price CHF 151.47
Sale price CHF 151.47 Regular price CHF 168.30
Unit price
Midori — the Japanese word for green — names this co-ord for the natural indigo-printed...
Deeta Ella coord set featuring a stylish matching top and pants in a casual, trendy design.
Deeta Ella coord set featuring a stylish matching top and pants in a casual, trendy design.

Ella coord set

Regular price CHF 267.30
Sale price CHF 267.30 Regular price CHF 297.00
Unit price
The Ella coord set is a study in considered detail — a gathered skirt and...
Deeta Chairo kaftan dress in vibrant fabric with flowing silhouette and intricate patterns, perfect for stylish summer wear.
Deeta Chairo kaftan dress in vibrant fabric with flowing silhouette and intricate patterns, perfect for stylish summer wear.

Chairo kaftan dress

Regular price CHF 143.55
Sale price CHF 143.55 Regular price CHF 159.50
Unit price
Chairo means brown in Japanese — the ground colour of this long kaftan-style dress made...
Deeta Shima dress featuring a flowing fabric with a stylish design, displayed on a hanger against a neutral background.
Deeta Shima dress featuring a flowing fabric with a stylish design, displayed on a hanger against a neutral background.

Shima dress

Regular price CHF 168.30
Sale price CHF 168.30 Regular price CHF 187.00
Unit price
The Shima Dress is a mid-length silhouette with texture and movement — side gathers, patchwork...
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