Doodlage

Kriti Tula counted twelve trucks of factory offcuts leaving a single Delhi block on one morning in 2012 , perfect fabric, headed for landfill. Doodlage was her answer. Over a decade later, the brand has diverted more than 40 tonnes of pre-consumer textile waste from landfill, employs 60+ artisans trained in zero-waste patchwork construction, and sells across 14 countries , all without ever using a single yard of virgin fibre. Every piece here is one-of-a-kind, because the material demands it.

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Doodlage Kyren printed dress with vibrant geometric patterns, sleeveless design, and lightweight fabric for a stylish, casual look.
Doodlage Kyren printed dress with vibrant geometric patterns, sleeveless design, and lightweight fabric for a stylish, casual look.

Kyren printed dress

Regular price CHF 148.76
Sale price CHF 148.76 Regular price CHF 148.76
Unit price
The Kyren Printed is cut on a princess seam — a construction technique that shapes...
Doodlage Susan drop waist dress featuring a relaxed fit, drop waist design, and floral print on lightweight fabric.
Doodlage Susan drop waist dress featuring a relaxed fit, drop waist design, and floral print on lightweight fabric.

Susan drop waist dress

Regular price CHF 89.26
Sale price CHF 89.26 Regular price CHF 89.26
Unit price
The Susan Drop Waist is a handwoven organic cotton companion piece — a drop waist...
Doodlage Malaya printed dress with colorful floral pattern and flowing fabric, displayed against a neutral background.
Doodlage Malaya printed dress with colorful floral pattern and flowing fabric, displayed against a neutral background.

Malaya printed dress

Regular price CHF 106.61
Sale price CHF 106.61 Regular price CHF 106.61
Unit price
The Malaya is a lesson in relaxed elegance — soft pleats at the front give...
Aurielle printed dress by Doodlage featuring vibrant patterns, lightweight fabric, and a stylish design on a clean background.
Aurielle printed dress by Doodlage featuring vibrant patterns, lightweight fabric, and a stylish design on a clean background.

Aurielle printed dress

Regular price CHF 80.58
Sale price CHF 80.58 Regular price CHF 80.58
Unit price
The Aurielle takes a contemporary approach to the everyday mini — side cut-outs and quarter-length...
Susan grey dress by Doodlage, featuring a stylish, relaxed fit with long sleeves and a knee-length silhouette.
Susan grey dress by Doodlage, featuring a stylish, relaxed fit with long sleeves and a knee-length silhouette.

Susan grey dress

Regular price CHF 89.26
Sale price CHF 89.26 Regular price CHF 89.26
Unit price
The Susan is made in handwoven organic cotton gauge — a fabric with a quiet,...
Doodlage Erna grey dress with long sleeves and a relaxed fit, shown on a hanger against a plain background.
Doodlage Erna grey dress with long sleeves and a relaxed fit, shown on a hanger against a plain background.

Erna grey dress

Regular price CHF 96.69
Sale price CHF 96.69 Regular price CHF 96.69
Unit price
The Erna is shaped around quiet function — a straight silhouette with a fabric belt...
White Astrid dress by Doodlage, featuring a flowing fabric and stylish design, displayed on a mannequin.
White Astrid dress by Doodlage, featuring a flowing fabric and stylish design, displayed on a mannequin.

Astrid white dress

Regular price CHF 86.78
Sale price CHF 86.78 Regular price CHF 86.78
Unit price
The Astrid carries Doodlage's repair philosophy visibly on its surface — tiny patchwork embroideries reinforce...
Alice blue dress by Doodlage featuring a stylish, flowy design with long sleeves and a fitted waist for a casual yet elegant look.
Alice blue dress by Doodlage featuring a stylish, flowy design with long sleeves and a fitted waist for a casual yet elegant look.

Alice blue dress

Regular price CHF 105.37
Sale price CHF 105.37 Regular price CHF 105.37
Unit price
The Alice makes a statement with its sleeves — dramatically voluminous and gathered, they define...
Doodlage Alice sand dress with flowy fabric and short sleeves, displayed on a hanger against a neutral background.
Doodlage Alice sand dress with flowy fabric and short sleeves, displayed on a hanger against a neutral background.

Alice sand dress

Regular price CHF 105.37
Sale price CHF 105.37 Regular price CHF 105.37
Unit price
The Alice makes a statement with its sleeves — dramatically voluminous and gathered, they define...
Black Alice dress by Doodlage featuring a stylish, fitted design with subtle detailing, perfect for casual or semi-formal wear.
Black Alice dress by Doodlage featuring a stylish, fitted design with subtle detailing, perfect for casual or semi-formal wear.

Alice black dress

Regular price CHF 105.37
Sale price CHF 105.37 Regular price CHF 105.37
Unit price
The Alice makes a statement with its sleeves — dramatically voluminous and gathered, they define...
Doodlage Alice olive dress, knee-length with a relaxed fit and short sleeves, displayed on a hanger with a plain background.
Doodlage Alice olive dress, knee-length with a relaxed fit and short sleeves, displayed on a hanger with a plain background.

Alice olive dress

Regular price CHF 105.37
Sale price CHF 105.37 Regular price CHF 105.37
Unit price
The Alice makes a statement with its sleeves — dramatically voluminous and gathered, they define...
Mary Sand Dress by Doodlage, lightweight dress with a relaxed fit and subtle detailing, shown on a hanger.
Mary Sand Dress by Doodlage, lightweight dress with a relaxed fit and subtle detailing, shown on a hanger.

Mary sand dress

Regular price CHF 96.69
Sale price CHF 96.69 Regular price CHF 96.69
Unit price
The Mary is a proper sundress — pleated at the waist for gentle volume, finished...
Black Doodlage Mary dress with long sleeves and a fitted silhouette, shown on a hanger against a plain background.
Black Doodlage Mary dress with long sleeves and a fitted silhouette, shown on a hanger against a plain background.

Mary black dress

Regular price CHF 96.69
Sale price CHF 96.69 Regular price CHF 96.69
Unit price
The Mary is a proper sundress — pleated at the waist for gentle volume, finished...
Doodlage Mary blue dress with elegant flowy fabric and stylish design, perfect for casual or semi-formal occasions
Doodlage Mary blue dress with elegant flowy fabric and stylish design, perfect for casual or semi-formal occasions

Mary blue dress

Regular price CHF 96.69
Sale price CHF 96.69 Regular price CHF 96.69
Unit price
The Mary is a proper sundress — pleated at the waist for gentle volume, finished...
Cherry dusty blue dress by Doodlage, featuring a flowy silhouette with long sleeves and a round neckline.
Cherry dusty blue dress by Doodlage, featuring a flowy silhouette with long sleeves and a round neckline.

Cherry dusty blue dress

Regular price CHF 121.49
Sale price CHF 121.49 Regular price CHF 121.49
Unit price
The Cherry is structured where it needs to be — a smocked bodice holds the...
Doodlage cherry green dress with floral pattern, sleeveless design, and fitted waist, perfect for casual or semi-formal occasions.
Doodlage cherry green dress with floral pattern, sleeveless design, and fitted waist, perfect for casual or semi-formal occasions.

Cherry green dress

Regular price CHF 121.49
Sale price CHF 121.49 Regular price CHF 121.49
Unit price
The Cherry is structured where it needs to be — a smocked bodice holds the...
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